Website Care & Ongoing Support to Improve Local Visibility

Option - 1

Website Care + Citation Monitoring

$300/month or $2,950/year

Save

$650

Annually

What you get

Unlimited website edits & content changes*
New sections, swaps, additions/removals of copy, images, and CTAs—handled for you.
*Within fair-use scope; think continual optimization, not a ground-up rebuild.
Fresh, Conversion-ready Content
We keep pages relevant and aligned to search intent so visitors take action.
Monthly Citation Monitoring & Cleanup
We standardize your Name, Address, Phone (NAP) across major directories and maps, suppress duplicates, and update changes everywhere—so Google trusts your data.
Proactive Improvements
We spot opportunities (new FAQs, service blocks, location copy) and implement them before competitors do.
Clear Reporting
What changed, where you’re listed, and how visibility is trending—no mysteries.

Why it matters (value & function)

Rank higher, faster:
Consistent citations and on-page freshness signal credibility to Google.
Convert more traffic:
On-page edits keep offers sharp and CTAs clear, lifting form fills and calls.
Protect local SEO:
One wrong address can tank rankings. We keep every listing in sync.
Save your team time:
Email or post to support what you want changed; we make it happen. No ticket ping-pong.

*PFWS hosted sites. We provide Free WordPress Migration.
Ask about special pricing for WordPress site migration and hosting costs.

Get My Plan

What are “citations”?

Citations are any places on the internet where your business’s Name, Address, and Phone number (NAP) appear—think Google Business Profile, Apple Maps, Yelp, Facebook, Bing, YellowPages, industry directories, chamber sites, etc. They may also include your website URL, hours, and services.

Why do citations matter for search visibility?

They prove you’re real and local.
When lots of trusted sites repeat the same NAP details, Google gains confidence that your business exists where you say it does. More confidence = better odds of showing up in local search and the map pack.
They prevent “who’s right?” confusion.
If your address or phone number differs across sites, Google isn’t sure which version to trust. Confusion hurts rankings and sends customers to the wrong place or number.
They help customers find you everywhere.
People search in maps apps, voice assistants, car dashboards, review sites—citations make sure your info is correct wherever they look.
They boost click-throughs.
Many directories show reviews, photos, and hours. Clean, complete listings attract more clicks and calls—even before visitors reach your website.

Citations are your business’s digital “ID.” When that ID is consistent across the web, search engines trust you more—and customers can find and contact you without friction.

Simple analogy:

If Google is the librarian, citations are the matching index cards filed under your business name in many drawers. When every card shows the same details, you’re easy to find. When cards disagree, the librarian hesitates to recommend you.

What “good” looks like:

Exactly the same Name, Address, Phone everywhere (even “St.” vs “Street” kept consistent).
Correct website URL and hours.
Chosen categories that actually match what you do.
Enough high-quality listings (major platforms + key industry/local directories).
Duplicates merged or removed.

Common mistakes that hurt rankings:

Old addresses or phone numbers still live on the web.
Slight name variations (LLC vs no LLC, old brand names).
Multiple listings for the same location.
Wrong categories or missing hours.
Letting citations sit untouched after a move or rebrand.

Keep Your Site Fresh, Your Listings Clean, and Your Phone Ringing.

Add Power, Speed & Local Visibility to Your Website

$300/month

$2,950/year

$3,000/year

Combine both to Own Your Local Market

$550/month

$5,500/year

Website Care + Citation Monitoring

$300/month or $2,950/year

$650

Google Business Profile Management

Add $300/month or $3,000/year

$600

Benefits of Bundling

Frequently Asked Questions

What counts as an “edit” or “content change”?

How fast are updates?

Which directories do you update?

What do you actually do each month on GBP?

Can I start with one add-on?

What are citations and why do I need them?

We’ve managed websites and local visibility for 23+ years. Flat-rate fees, proactive updates & maintenance, and focused on results you can see—visits, clicks, and customers.

PO BOX 747 | Ferndale, WA 98248

360.738.8188

[email protected]

What are “citations”?

Why do citations matter for search visibility?

Simple analogy:

What “good” looks like:

Common mistakes that hurt rankings: